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Anthony Robbins - Master of Positive Powerful States
Anthony Robbins (Tony Robbins) is one of the most recognized personalities in NLP He is an outstanding marketer and media personality. He has probably contributed the most to the popularization of Neuro Linguistic Programming, writing books, appearing on infomercials, television (where he demonstrated the The NLP Phobia Treatment), radio and in the comedy Shallow Hal.
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Fritz Perls - Inspiration for the Meta Model
Fritz Perls was a Jewish psychiatrist and psychotherapist was one of three major therapists modeled by Richard Bandler and John Grinder. He was himself heavily influenced by Wilhelm Reich, Jan Smuts, and Alfred Korzybski. As noted by Robert Dilts, Bandler and Grinder based much of the Meta Model on his patterns of questions.
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History of NLP
Our history of NLP begins with Alfred Korzybski's work in general semantics (language). According to Robert Dilts, Korzybski first mentioned the term "Neurolinguistics" in 1941 rather than as some have suggested the term was made up on the spot when Bandler was asked what he did.