All posts in "Meta programs"

Convincer Mode – How do we Trust?

Our convincer mode Meta program is about how we become convinced after we have gathered information in our convincer channel. We develop this through our experiences of trust. We may never believe anyone, or maybe we are prepared to give people the benefit of the doubt. It is part of our overall convincer strategy.


Makes Sense Convincer

Makes sense is not a primary representation convincer but a conceptual one. It comes from the auditory digital representational system and is a language or symbol based representation of other sensory systems.


Feels Right Convincer

People with a feels right or kinesthetic convincer usually need to do something or do it with someone, to be convinced of someone or something’s value. They need to feel the right sensations. If you are selling to them, make sure they get some hands on experience or try it out. Listening to you rave […]


Sounds Right Convincer

How things sound convinces sounds right people. They are particularly sensitive to the qualities of voices. News presenters for instance have an authoritative tone. They can often detect hesitancy or desperation in someone’s tone.


Looks Right Convincer

Looks right people are convinced when they like what they see. They need some kind of visual representation of what you are offering. With physical products, this is easy – show them the thing, the picture, or the model. If it’s an idea, you can show a diagram or graph.

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